There's not a whole lot of detail to go into on something as simple as "Ruffles" and "Queso". It's exactly the Ruffles chips you'd expect with a slight variation on flavor than any I've seen in the US. To me, the Queso flavoring tasted a bit like Kraft Mac-N-Cheese, along with normal generic chip factory MSG type flavors.
Overall not bad, but completely uninspired. This is the Mexican chip equivalent of orange ruffles in the US; I guess Cheddar?